Apple, Android Up, BlackBerry Down in Wattpad e-book Stats

Posted by MC on Aug 30, 2010 in Mobile SMS Marketing | Comments Off

Smartphones remain the most popular device to read e-books in the US, driven largely by iPhones, iPads and iPod touch and Android handsets. The use of Apple and Android devices to read e-books has grown by 25 per cent over the last quarter, while BlackBerry devices have experienced a 9 per cent drop in usage.

Excerpt from: Apple, Android Up, BlackBerry Down in Wattpad e-book Stats

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4th Screen Launches in the US

Posted by MC on Aug 4, 2010 in Mobile SMS Marketing | Comments Off

4th Screen and Shazam are extending their successful UK partnership to the USPremium mobile ad agency 4th Screen Advertising is launching in the US, with Shazam, the popular mobile music discovery service, as its foundation client.

Original post: 4th Screen Launches in the US

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Google Analytics: Benchmarking Analysis and Visitor Profiling Methods

Posted by MC on Aug 1, 2010 in SEO TIPs | SEO Consulting | Comments Off

Google Analytics is not only useful for tracking the unique visitors to a website you can also use it for setting goals and even tracking your most popular content. In fact one of the least common but more important uses of Google Analytics is visitor profiling and benchmarking analysis. This article will explain how and why to do this….

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