ESCORT Live Expands with Prizes for Top Ranked Alert Contributors Preps for CTIA Mobile Wireless Announcement
West Chester, OH (PRWEB) May 04, 2012
ESCORT Inc. (http://www.ESCORTinc.com), designer of ESCORT Live, the social network for the road, today announced it is continuing to award prizes to the most active scout contributors in the ESCORT Live nation of drivers. Initiated in early Q1, the prizes are awarded monthly based on statistics pulled from scout network reporting. The top ESCORT Live users receive prizes including iPads, premium ESCORT products and cash. We continue to see the population of ESCORT Live scouts grow exponentially. As part of our gratitude for our early adopters who continue to pave the way in sharing the most network alerts, we are expanding our gift appreciation program, said Dave Smidebush, ESCORT Vice-president of Marketing. ESCORT Live information, monthly rewards and details can be found at ESCORTinc.com or by calling the firm direct (800.433.3487).
Repeatedly called out in prominent reviews as a leading new technology (Edmunds top ten best new product, Popular Mechanics Editors Choice and a Car and Driver Top Ten Most Promising New Technology award winner), ESCORT Live continues receiving national market exposure. Added to the long list of accolades, ESCORT Live was recently named a CNET must see new product.
The revolutionary radar and laser ticket protection provided by ESCORT Live is accomplished by using real-time, cloud-based threat and information sharing among countless drivers using the app on their smartphone (iPhone and Android).
Additionally, ESCORT will debut a completely new product at the CTIA Mobile Wireless week in New Orleans. That new product is designed to exclusively compliment ESCORT Live. Both the new product and the award-winning ESCORT Live ticket protection app will be featured by ESCORT at both major CTIA press gatherings: ShowStoppers @ CTIA 2012 (6:00 to 9:00 pm, Monday, May 7th, Astor Crowne Plaza, Canal Street at Bourbon, downtown New Orleans) and the PEPCOM MobileFocus event (7:00 to 10:00 pm, Tuesday, May 8th, Hyatt Regency, 601 Loyola Avenue, downtown New Orleans). ESCORT invites press and media attendees to visit their booth at both press gatherings.
Since its recent introduction, ESCORT Live has saved networked drivers countless potential tickets (ESCORT Live can alert to all speed enforcement guns and bands used in North America today including laser, Ka, K and X band monitoring devices).
ESCORT Live uses Bluetooth technology embedded in SmartCord Live cords and a unique app for the drivers smartphone. When alerts are detected, they are transmitted to the ESCORT Live cloud and then broadcast across the ESCORT Live network, notifying drivers of potential ticket threats. In addition to network alerts, the new smartphone app technology provides ESCORTs industry-leading Defender
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Unlicensed dad drives son to school in Milford
Milford police are seeking a warrant that could lead to stiffer penalties for a woman they said was driving with a high blood alcohol level on May 9. The woman, a 46-year-old Southfield resident, was pulled over on Milford Road after a police officer …
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Moyer leads Rockies past Diamondbacks 6-1
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David Icke – Engineered Economic Collapse
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Social sharing sites are freaking red hot right now. Over the past month, we’ve watched major tech companies shell out eye-popping stacks of cash to acquire hyperactive social apps…
LinkedIn bought SlideShare for $ 119M, Zynga paid $ 200M for DrawSomething, and of course Facebook bought Instagram for a cool $ 1B.
So what exactly is going on here? What’s making these massive publicly traded companies so hungry for social apps, most with largely unproven revenue models?
Here’s the thing: Because these companies are all massive and publicly traded (or soon to be) — and the money changing hands is so astronomically high — these acquisitions appear to be incredibly complicated and abstract.
But they’re really not…
And even though your business is most likely a tiny fraction of Facebook’s, you can use exactly the same strategy to grow your business.
Buying Users
What does Facebook’s $ 1B purchase of Instagram tell us?
Two things: First, it tells us that Facebook believes adding Instagram’s 25M highly active users will boost it’s IPO price by more than $ 1B. Second, the acquisition shows that Facebook has a high enough average customer value to justify the huge ticket price…
Facebook, LinkedIn, and Zynga have proven business models. They’ve studied the analytics. They’ve optimized their marketing funnels. These mature social networks are hungry for new users.
Start-up apps are topping 20M users in an amazingly short span of time. Instagram attracted 25M users in 14 months… truly incredible!
The problem is that these apps are built to attract boatloads of users, not to make money. Once they’ve got over 10 million users, these developers are feeling some major pressure to sell.
Then there a company like LinkedIn, that has a thriving ad business and knows almost exactly what their customer are worth…
All LinkedIn needs is an injection of new users at a fair price. You could think about it as a long-term media buy…
That’s exactly what buying users is.
How You Can Buy Users
TONS of online businesses have the same problem: Just like these app developers, they get great traffic, but they don’t know how to monetize.
They’re waiting for an offer, even if they don’t know it yet…
Finding promising businesses to buy isn’t the hard part. The hard part is internal. As a marketer, you need to analyze your business model thoroughly, like an SEC auditor. You need to know your average customer value backward and forward.
Once you know that, you can simply negotiate for users/traffic/subscribers/etc.
It’s the exact same strategy that the big boys use, just knock off a bunch of zeros off those dollar figures.
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